{"id":873604,"date":"2023-12-14T13:55:06","date_gmt":"2023-12-14T12:55:06","guid":{"rendered":"https:\/\/www.tomshardware.fr\/?p=873604"},"modified":"2023-12-14T13:55:06","modified_gmt":"2023-12-14T12:55:06","slug":"threads-arrive-enfin-en-france-le-concurrent-de-twitter-peut-il-le-detroner","status":"publish","type":"post","link":"https:\/\/www.tomshardware.fr\/threads-arrive-enfin-en-france-le-concurrent-de-twitter-peut-il-le-detroner\/","title":{"rendered":"Threads arrive enfin en France, le concurrent de Twitter peut-il le d\u00e9tr\u00f4ner ?"},"content":{"rendered":"
\n
\"Threads
\u00a9Meta<\/em><\/figcaption><\/figure><\/div>\n\n\n

Meta n\u2019est pas uniquement responsable de r\u00e9seaux sociaux comme Facebook<\/strong>. L\u2019entreprise cherche \u00e0 \u00e9largir son champ d\u2019activit\u00e9 et travaille d\u00e9sormais \u00e9galement dans le domaine de l\u2019intelligence artificielle avec son IA capable de lire les pens\u00e9es<\/a>.<\/p>\n\n\n\n

Sp\u00e9cialis\u00e9e avant tout dans la communication<\/strong>, Meta propose un panel de services assez large<\/strong>. La firme est \u00e9galement \u00e0 l\u2019origine du r\u00e9seau social Instagram ou encore de l\u2019application de messagerie WhatsApp, qui depuis peu a la capacit\u00e9 d\u2019envoyer des messages vocaux \u00e9ph\u00e9m\u00e8res.<\/a><\/p>\n\n\n\n

Threads : une alternative s\u00e9rieuse pouvant concurrencer Twitter ?<\/h2>\n\n\n\n

Derni\u00e8rement, suite aux diff\u00e9rentes frasques ayant fait tomber Twitter de son pi\u00e9destal, de nombreuses entreprises ont souhait\u00e9 proposer leur alternative maison<\/strong>. C\u2019est aussi le cas de Meta qui a lanc\u00e9 Threads, une application en tout point similaire \u00e0 X (anciennement Twitter).<\/p>\n\n\n\n

\u00c0 la base disponible uniquement aux \u00c9tats-Unis et aux Royaumes-Unis<\/strong>, le r\u00e9seau social a enfin \u00e9t\u00e9 d\u00e9ploy\u00e9 dans l\u2019Union europ\u00e9enne<\/strong> et en France. Auparavant, Threads \u00e9tait indisponible dans l\u2019UE pour non-respect des r\u00e9glementations en ce qui concerne la collecte des donn\u00e9es des utilisateurs.<\/p>\n\n\n\n

Il semblerait que le probl\u00e8me soit r\u00e9gl\u00e9 et que le r\u00e9seau social de Meta soit enfin conforme aux directives europ\u00e9ennes<\/strong>. Si c\u2019est une bonne nouvelle pour les utilisateurs, cela risque de ne pas plaire \u00e0 son principal concurrent, X, contre qui Meta \u00e0 port\u00e9 plainte r\u00e9cemment.<\/a><\/p>\n\n\n

\n
\"Threads
\u00a9Meta<\/em><\/figcaption><\/figure><\/div>\n\n\n

Pour utiliser Threads sur smartphone, il suffit de se rendre sur un store d\u2019application, de t\u00e9l\u00e9charger le r\u00e9seau social puis de cr\u00e9er un compte<\/strong>. Pour les personnes ayant utilis\u00e9 l\u2019APK am\u00e9ricaine auparavant, il suffit de t\u00e9l\u00e9charger la version europ\u00e9enne et d\u2019utiliser l\u2019ancien compte puisqu’ils n\u2019ont pas \u00e9t\u00e9 d\u00e9sactiv\u00e9s.<\/p>\n\n\n\n

Attention \u00e0 vos donn\u00e9es personnelles<\/h2>\n\n\n\n

Si Twitter est d\u00e9sormais c\u00e9l\u00e8bre pour \u00eatre le r\u00e9seau social encha\u00eenant les d\u00e9cisions les plus absurdes, \u00e0 l\u2019image de la disparition, puis de la r\u00e9apparition du mode clair <\/a>de l\u2019application, Threads n\u2019a pas des pratiques moins discutables.<\/strong><\/p>\n\n\n\n

En effet, l\u2019application qui souhaite se faire passer pour un “gentil Twitter” en essayant de ne pas relayer l\u2019actualit\u00e9 et en op\u00e9rant une mod\u00e9ration plus efficace reste la propri\u00e9t\u00e9 d\u2019une des GAFAM<\/strong>. Avec cent millions d\u2019utilisateurs actifs par mois, en plus d\u2019\u00eatre un concurrent cr\u00e9dible \u00e0 X, Threads est \u00e9galement une v\u00e9ritable mine d\u2019or en ce qui concerne la collecte de donn\u00e9es<\/strong> personnelles.<\/p>\n\n\n\n

Des rapports en lien avec le r\u00e9seau social avertissent les utilisateurs sur ce point pr\u00e9cis. Il semblerait que Threads ne soit pas si inoffensif <\/strong>que \u00e7a, puisque Meta collecterait plus de 80 % des donn\u00e9es des utilisateurs inscrits<\/strong> sur la plateforme contre 50 % pour Twitter.<\/p>\n\n\n\n

Quoi qu\u2019il en soit, c\u2019est une bonne nouvelle que Threads soit enfin disponible en Europe, puisque cela permet aux utilisateurs d\u2019avoir une alternative s\u00e9rieuse \u00e0 Twitter<\/strong>. Ce qui est certain, en revanche, c\u2019est que la disponibilit\u00e9 de Threads ne devrait pas arranger les affaires de Twitter ni am\u00e9liorer les relations entre leurs deux PDG multi milliardaires.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

\u00c7a y est, la nouvelle plateforme concurrente de X est enfin disponible en Europe. Threads, le nouveau r\u00e9seau social de Meta, propose une alternative s\u00e9rieuse \u00e0 Twitter et est d\u00e9sormais t\u00e9l\u00e9chargeable sur smartphone sans aucun\u2026<\/p>","protected":false},"author":139,"featured_media":873607,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4093],"tags":[],"hubs":[],"class_list":["post-873604","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-applications"],"acf":{"display_mode":"medium-img","post_show_excerpt":true,"post_show_in_home":false,"post_show_summary":false,"post_source":"","hide_sidebar":false,"hide_advertising":false},"yoast_head":"\nThreads arrive enfin en France, le concurrent de Twitter peut-il le d\u00e9tr\u00f4ner ?<\/title>\n<meta name=\"description\" content=\"\u00c7a y est, la nouvelle plateforme concurrente de X est enfin disponible en Europe. 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